“compose music
with colors and patterns
a synesthesic playground”
with colors and patterns
a synesthesic playground”
MEM-NON is an interactive visual soundscape installation created by the HIPPOS creative director - Martin Balint, for the SenzArt Exhibition at the National Museum of Contemporary Art in Bucharest.
(3D artist, creative assistant, videographer)
The visual identity is inspired by the geometric structure of the installation. Built as a room with all the surfaces covered by coloured squared modules, MEM-NON contains the shape of a stylised butterfly. Therefore, the logo displays the installation's title, using the architectural proportions and graphic directions with a neutral colour palette.
After the success of the installation we adapted the design to a DIY statement piece.
